Call for sponsors
The IVV Olympiad 2027, to be held in Luxembourg, is much more than simply a sporting event. It is a living expression of the fundamental values of popular sport: inclusion, health, the joy of moving together, discovering nature, and conviviality between generations and cultures.
Organised every two years by the International Federation for Popular Sports (IVV), the Olympiad is the world’s largest event dedicated to walking, cycling and swimming without competition. In 2027, it will bring together thousands of participants from more than 30 countries in a festive, open atmosphere that is accessible to all — children, families, seniors, people with disabilities, seasoned walkers and Sunday strollers alike.
Specific events will be organised to meet the expectations of a diverse audience:
- Theme days and group challenges for businesses (Business Event)
- Fun and animated activities for young families
- Programmes tailored to children, with supervision, mascots and discovery workshops
- Safe and friendly routes for seniors
- Full integration of Paralympic participants and people with disabilities, in a spirit of respect, encounter and shared pride
This edition in Luxembourg will place a strong emphasis on inclusion, sustainability and citizen participation. The event aligns with current public policy priorities: promoting health through physical activity, combating social isolation, soft mobility, encouraging volunteering, and supporting local and intergenerational tourism.
It is an ideal opportunity for all companies, local authorities and institutions wishing to be associated with a meaningful and forward-looking project.
Supporting the IVV Olympiad 2027 means:
- Associating your brand with a positive, international and popular event
- Benefiting from high visibility, both on the ground and in the media, among a large and engaged audience
- Making a real commitment to well-being, accessibility, sustainability and living together
- Creating opportunities for human encounters, team pride and inspiring content for your own communications
Whether it is promoting a brand, uniting employees around a high-impact project, or working towards a more active and inclusive society, the 2027 IVV Olympiad offers an exceptional setting for building lasting, people-focused and visible partnerships.
Are you interested in becoming a sponsor for the IVV Olympiad 2027?
Would you like to support the IVV Olympiad 2027 in Luxembourg as a sponsor and be part of an international sports celebration?
The communications agency brain&more is responsible for coordinating sponsorship and partnerships. The team is available to answer your questions or discuss any interest you may have.
You can reach them by phone at (+352) 26 84 71-1, by email at [email protected]
or simply by filling out the form below. They will get back to you promptly to explore possible collaboration opportunities.
